E3 2012: Bullet Run Hands-On

I got to the Sony Online Entertainment booth before my colleagues, and while I waited for Kyle and Royel to show up I decided to sit down and see what Bullet Run was all about. After 20 minutes of discussing this free-to-play shooter with a member of SOE, I was confident when I told Kyle, “You have to go play that game.”

Bullet Run is a first-person shooter that looks and feels like any modern $60 title. The graphics and smoothness of the game certainly did not feel like a free-to-play game. I only played a short bit of the game, because (as usual) I spent a majority of the time talking with the gentleman representing the game.

Set within a reality TV Show environment, what stood out about the game (besides the obvious, being free) was that it isn’t your average freemium title. Usually, you have to pay to obtain customization options like new hats and early weapon unlocks, but In Bullet Run, everything can be paid for with in-game currency. Of course, you can still opt to pay your hard-earned cash for the same things, but the fact that everything can be bought by just playing the game was a really appealing feature.

The way you earn in-game currency is by gaining fans, which you will get by pulling off more stylish kills. For example, one particular skill has you sliding across the floor while shooting dual-SMGs. So with some persistence, and flair, you have the opportunity to customize your character however you want.

Forgive me if this is no longer the standard, but the last time I played a freemium FPS was a few years ago. The guns in Bullet Run are actual guns. So you’ll see weapons like the AK-47 and such, though I can’t cite specifics at the moment.

Bullet Run will offer a lot to the player base when it launches on PC. They are about to start beta testing, which you can sign up for here. Talking with the representative about system specs, he said it they won’t be super high-end, but those high-power machines will benefit from beautiful graphics. Like I said, on the PC I demo’ed it on, it looked like a top-quality $60 retail game.



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Author: Don Parsons View all posts by
Starting out as a founding member of Gamingcore Podcast, Don ventured on to start Gameciety; which began as a podcast, and ended as a blog. Don now handles Vagary.tv's PR work, is part of the reviews staff and has various other little projects he does for the site.